Group Tour

Traveling to Salem with a group?
Whether you’re planning your first trip or a repeat visit, we’ve got you covered

We make every effort to provide useful information for teachers, tour planners, tour operators and motor coach drivers. Each of Salem’s sites and attractions has its own regulations for groups, which you can find in the free Salem Guide.

Salem is a town for all seasons. That said, Salem’s peak season is June through October, and October is the busiest month of the year. So please book your group tours as early as possible. Many attractions take reservations as early as a year in advance.

Destination Salem has worked with the City Council and Salem Police Department to update the Tour Bus Parking Ordinance in Salem.

Click here for the 2016-17 Salem Motor Coach Guidelines and Parking Map.

To request print copies of the new Motor Coach & Bus Guidelines and Parking Map, please email Kate Fox at

Parking and drop zone changes are as follows:

Washington Square West (2) NEW! These were 2-hour spaces
New Liberty Street at the Visitor Center (1)
Derby Street at the Salem Maritime National Historic Site (2)

Washington Square South (3) NEW! An additional spot was added here.
Congress Street southbound (4) NEW! An additional spot was added here.

Lynde Street (1)
Essex Street at the Ropes Mansion (1)

Fort Avenue
Salem Willows

Please note! Bus parking is no longer available on the Hawthorne Triangle at Derby Street or on Derby Street (3 spaces) near Liberty Street (2 spaces).

The 2016-17 Salem Motor Coach Guide features a foldout map of downtown Salem, and includes access routes, parking instructions, drop-off zone location and other useful information for the drivers and tour operators who bring visitors to Salem via motor coach.

View and print the 2018 Group Tour Profile Sheet here.


Photo by Ralph Morang

Clipper Ship Inn
40 Bridge Street | 978-745-8022
Families/groups welcome! Near attractions, beaches, restaurants and recreational areas.
Group Capacity: 30 Rooms.
Group Rates: Call for seasonal rates.
Terms: 50% deposit required. Terms and conditions for balance established between group and property.
Motor Coach Parking: Yes

Hawthorne Hotel
18 Washington Square West | 978-744-4080
The historic Hawthorne Hotel is an elegant full-service hotel in the heart of Salem. Complimentary Wi-Fi. ♿
Group Capacity: Up to 40 rooms per night.
Group Rates: Seasonal ranging from $119.00-$169.00.
Comp. Policy: One complimentary room for every 30 rooms.
Terms: $1,000.00 in advance with the remainder being paid three weeks before the group arrives. Credit card authorization required in order to guarantee group.
Motor Coach Parking: Complimentary parking is available. | Hawthorne Hotel Group Tour Profile Sheet

Salem State University
352 Lafayette Street | 978-542-7173
Offers a variety of accommodations and unique facilities. Meeting organizers/guests enjoy wi-fi, meeting spaces, parking, private catering, and dining hall packages.

Salem Waterfront Hotel & Suites
225 Derby Street | 978-740-8788
Full-service hotel located in the waterfront district of downtown Salem. Wi-Fi. ♿
Group Capacity: 80 people based on double occupancy.
Group Rates: Contact Hotel directly for seasonal group rates.
Comp. Policy: Varies depending on group and needs.
Terms: 6 week cutoff date with 80% attrition.
Bus Parking: Complimentary parking is available. | Salem Waterfront Hotel Group Tour Profile Sheet

Receptive Operators

Hawthorne Tours
27 Congress Street, Suite 109 | 978-744-5463
Receptive operator specializing in custom group tours for 25 or more passengers of Salem and the entire North Shore & Boston areas. Complete itinerary planning.
Group Rates: Depend on services provided
Comp. Policy: 1 comp per 25 tickets

Wolfe Adventures & Tours, LLC
163 High Street, Newburyport, MA | 978-255-1645
Customized day and overnight tours for small to large groups. Receptive tour operator, multi-lingual step-on guides. “Spirits & Mayhem of Salem” 90-minute walking ghost tour w/ minimum of 20.
Group Rates: Customized tours are priced to meet your needs and budget. Call for details.
Step-on Guide Rates: English-speaking, $220 for half-day; $310 for a full day (up to 8 hours); Italian, French, German-speaking, $290 for half-day, $365 for a full day (up to 8 hours).
Comp. Policy: Varies depending on group and needs.
Email or for more information.


MBTA Train & Bus Service
MBTA Commuter Rail | 800-392-6100
MBTA Commuter Rail connects Salem to Boston’s North Station via both the Newburyport and Rockport Lines. Walk from Salem Depot to downtown shopping, dining, attractions, and waterfront. Bus #450/450W from Haymarket/Wonderland, Bus #459 from Logan Airport.♿

Salem Ferry
10 Blaney Street/1 Long Wharf, Boston | 877-SEE-WHALE
Round-trip service between Salem and downtown Boston. Each ferry ticket entitles Guest to discounts at over 40 restaurants, shops and attractions in Salem and Boston. ♿
Group Capacity: 149.
Terms: 50% deposit with balance due upon arrival.
Motor Coach Parking: There is ample free coach parking at the Ferry landing.
Comp. Policy: Guide and driver complimentary.

Museums & Attractions

Count Orlok’s Nightmare Gallery
217 Essex Street | 978-740-0500
NEW LOCATION! A unique cinematic monster museum for horror genre fans! Creepy characters are honored here with life-size displays by Hollywood SPFX artists!
Group Capacity: No limit.
Group Rates: Call for prices.
Terms: Agreed deposit 7 days in advance of your visit and balance paid upon arrival. Mastercard and Visa accepted.
Bus Parking: Within walking distance.

Cry Innocent
Old Town Hall, 32 Derby Square | 978-810-2588
Critically-acclaimed live reenactment of the witchcraft examination of Bridget Bishop. Featured on The Travel Channel, NPR, TLC, and more. ♿
Group Capacity: 150
Group Rates: $15-20/person
Motor Coach Parking: Within walking distance.
Comp. Policy: 1 comp adult for every 10 paid students.
Terms: 50% deposit, balance paid day of show

Gallows Hill Museum/Theatre
7 Lynde Street | 978-825-0222
Immerse yourself in the facts, myths & legends surrounding the witch trials. Witness ghosts & more with our live theatre experience! Group bookings: March-Nov. ♿
Group Capacity: 85
Terms: Payment in advance. Check (MA) only or credit card.
Motor Coach Parking: Within walking distance.
Comp. Policy: Upon request.

The House of the Seven Gables
115 Derby Street | 978-744-0991
Tour of The House of the Seven Gables, admission includes the Nathaniel Hawthorne birthplace, waterfront views, and a unique museum store.
Group Capacity: Tours may include up to 18 guests departing every 5 minutes.
Terms: Reservations and group rates apply to groups of 10 or more. 2 weeks advance notice is needed for group visits. Group rates not available on holidays and October weekends.
Motor Coach Parking: Limited motor coach parking onsite, additional parking within walking distance.
Comp. Policy: 1 bus driver and 1 professional tour escort per bus, and 1 chaperone per every 10 students. | The House of the Seven Gables Group Tour Profile Sheet

Historic New England’s Phillips House Museum
34 Chestnut Street | 978-744-0440
Visit Historic New England’s Phillips House on Historic Chestnut Street and learn about the Phillips family and their domestic staff in the early 1900’s. Antique carriages & cars.
Group Capacity & Terms: Please call: 978-744-0440
Motor Coach Parking: Within walking distance.
Comp. Policy: Tour leader/chaperones/bus drivers.

New England Pirate Museum
274 Derby Street | 978-741-2800
A guided tour of a re-created dockside village and pirate ship. Open daily 10:00 am-5:00 pm May-Oct. (weekends in April and November). Last tour starts at 5pm. Extended hours in October. ♿
Group Capacity: 50
Group Rates: Available upon request.
Terms: Cash/credit card/check upon arrival.
Motor Coach Parking: Within walking distance.
Comp. Policy: 1 adult per every 10 students.

Omen Psychic Parlor & Witchcraft Emporium
184 Essex Street | 978-666-0763
Warlocks Christian Day and Brian Cain present an authentic old-style psychic parlor and Witchcraft shop featuring gifted psychics specializing in Tarot, mediumship, palmistry, and more. ♿
Groups: Call for group information.

Peabody Essex Museum
161 Essex Street | 866-745-1876
The Peabody Essex Museum is one of the nation’s fastest-growing art museums. Features art and culture from New England and around the world, including a 200-year-old Chinese House. Wi-Fi. ♿
Group Capacity: 150 students, 75 other.
Terms: Cash/credit card/check upon arrival.
Motor Coach Parking: Within walking distance.
Comp. Policy: Escorts/driver, 1 adult per 10 students.

Salem Maritime National Historic Site
160 Derby Street | 978-740-1650
The National Park Service preserves one of America’s most influential ports featuring historic buildings, wharves, and the vessel Friendship (currently undergoing restoration work).
Groups: Call for group information.

Salem Wax Museum of Witches & Seafarers
288 Derby Street | 978-740-2929
Salem’s original wax museum, family-owned and operated for over two decades! London-made wax figures depicting Salem’s history from the witch trials hysteria and bold seafarers. ♿
Group Capacity: 25+
Terms: 50% in advance special and October events require full payment in advance.
Motor Coach Parking: Within walking distance.
Comp. Policy: Driver/1 adult per 10 students.

Salem Witch Hunt Film & Tours
National Park Service Visitor Center, 2 New Liberty Street | 978-224-2036
The Salem Witch Hunt Film features Witch Trials scholars and reenactors at actual 1692 locations (40 min). Don’t miss our accompanying walking tour, Myths & Misconceptions (1 hr). ♿
Groups: Call for group information.

Salem Witch Museum
19 1/2 Washington Square North | 978-744-1692
Salem’s most visited museum, featuring the exhibit, Witches: Evolving Perceptions. An ABA Top Attraction for Groups in 2015! Can accommodate 125 people every half hour. ♿
Group Capacity: 125 every 30 minutes.
Terms: See
Motor Coach Parking: Within walking distance.
Comp. Policy: Group leader/driver, 1 adult per 10 students.

Salem Witch Village
282 Derby Street | 978-740-2929
Discover the myths and the facts surrounding witches and their craft! For the answers and truth behind the legends. ♿
Group Capacity: 25+
Terms: 50% in advance special and October events require payment in full in advance.
Motor Coach Parking: Within walking distance.
Comp. Policy: Driver/1 adult per 10 students.

The Witchery
61 Wharf Street | 339-203-1307
Home of the Tarot Experience – ongoing multimedia show featuring live music, performance art, video and more! Group and individual tarot reading, art, and gifts. Group bookings year-round.
Capacity: 2-20 per hour depending on the program
Price: Contact for group rates.
Length of Stay: About 40 minutes.
Payment: Cash, check, credit. Some reservations require a deposit.
Comps: Available for drivers, tour directors, and teachers for groups of 20+. | The Witchery Group Tour Profile Sheet

Witch Dungeon Museum
16 Lynde Street | 978-741-3570
Award-winning live reenactment of a 1692 witch trial, followed by a guided tour of the dungeon. The most exciting experience in Salem. Open daily 10:00 am-5:00 pm April through November.
Group Capacity: 100
Terms: Cash/credit card/check upon arrival.
Motor Coach Parking: Within walking distance.
Comp. Policy: 1 adult per 10 students.

Witch History Museum
197-201 Essex Street | 978-741-7770
Learn about Salem’s 1692 Witch Trials with an interactive tour. Walk among 15 life-sized scenes depicting these tragic untold stories of Salem. Open daily 10:00 am-5:00 pm April through November.
Group Capacity: 60
Terms: Cash/credit card/check upon arrival.
Motor Coach Parking: Within walking distance.
Comp. Policy: 1 adult per 10 students.

Witch Pix
172 Essex Street | 978-745-2021
A premium witch-costume photo studio. Be the star of your own photo shoot and capture the allure of being a witch. Extensive handmade costumes, three backdrops, and engaging photographers.
Groups: Contact Hope Hitchcock: 978-745-2021 or | Witch Pix Group Tour Profile Sheet

Walking, Trolley, & Harbor Tours

A.M. Coffee Walk, Salem Food Tour, & Salem Spirits Trolley
Downtown Salem | 978-594-8811
A historic walking tour on spice trade, maritime history, and Salem’s thriving food and cultural scene w/ complimentary coffee/tea, sweet treat, cold beverage, as well as a mini spice tasting.
Group Capacity: 50 per tour
Terms: Standard Coffee Walk $20pp. Please email group manager for additional info, options and terms.
Motor Coach Parking: Multiple coach parking spaces within short walking distance.

Bewitched After Dark Walking Tours
180 Essex Street | 978-498-4061
“Best Tour in Salem!” Fun and informative tours led by local historians. Learn what really happened in 1692 and visit 12 or more sites related to Salem’s amazing history.
Groups: Call for information.

Black Cat Tours
185 Essex Street | 978-239-9145
Daytime Historical and Ghostly Night Tours. The most fun, captivating, and chilling tour experience in Salem! Details on our website, tickets online or by calling 978-239-9145.
Groups: Call for group information.

Haunted Footsteps
8 Central Street | 978-745-0666
Salem’s original ghost walk discusses documented hauntings, Victorian murder and Colonial witchcraft. Hosting school groups and corporate clients since 1997!
Group Rates: 90-minute ghost tour. Groups of 25-49: $12 adult, $9 senior/student/active military, $7 Children; Groups of 50-99: $11, $8 & $6; Groups of 100+: $9, $6, $5
Group Capacity: 50 per guide.
Terms: Deposit to secure guide. Final headcount and balance due week before tour date.
Motor Coach Parking: Within walking distance.
Comp. Policy: Drivers/1 chaperone for every 10 students.

Hocus Pocus Tours
Witch City Mall | 781-248-2031
Experience our unmatched passion for Salem’s history as you journey back in time on our historically accurate walking tour. Join us year-round.
Contact: Call 781-248-2031 or email
Motor Coach Parking: Within walking distance.

Mahi Harbor Cruises & Private Events
24 Congress Street | 978-825-0001
Discover & relax with Salem’s leading cruise company. Offering daily harbor cruises May-Oct. Let loose w/ live music or absorb the sights and local history. Full bar & fresh eats! ♿
Group Capacity: 150
Terms: $16-22 per person.
Motor Coach Parking: On site.
Comp Policy: Drivers and escort cruise free.

Salem Night Tour
127 Essex Street | 978-741-1170
Family Friendly History & Haunts Walking Tours on Salem’s darker history.
Group Rates: Starting at $9 per person.
Comp. Policy: Group leader free, 1 chaperone free for every 10 students.
Terms: 50% deposit is due to reserve space, remainder due before tour begins. Call 978-741-1170 or email for specific terms or to make reservations.

Salem Trolley
8 Central Street | 978-744-5469
One hour narrated tour of Historical Salem, Private Tours available and Step-on Guides available, Special tours include: Tales & Tombstone Tour and The Trolley Christmas Carol.
Group Capacity: 30-38 passengers depending on Trolley. We have multiple Trolleys.
Group Rates: $17.00 Adult, $16.00 Seniors for groups of 20 or more (please note Trolley runs on a first come first serve basis)
Terms: Payment in advance.
Motor Coach Parking: Within walking distance.
Comp. Policy: Escorts/drivers.
Private Tours: Call for prices depending on size of group.

Salem Witch Walk
125 Essex Street | 978-666-0884
Join true Salem witches and discover your own magic as you’re blessed in a magic circle, visit enchanting locations throughout the city, and learn the truth about spells, voodoo and more! ♿
Groups: Call for group information.

Schooner Fame of Salem
Pickering Wharf Marina | 978-729-7600
Our replica of the 1812 privateer Fame offers customized tours for your group from 90 minutes to full days.
Group Contact: Capt. Mike,
Group Capacity: 49
Group Rates: Range from $400-$550 on 90-minute trips
Motor Coach Parking: Derby and Congress Streets, 100 yards from dock.

Sea Shuttle
10 Blaney Street | 888-400-0601
Discover the history and mysteries of Salem Sound on the catamaran Endeavour. Touch live sea creatures from our onboard aquarium. Optional drop-off and pick-up at spectacular Misery Island.  Beer, wine, soft drinks and snacks on board.  
Groups: As low as $14 per person.  Call 888-400-0601 or email crew@sea-shuttle for details.

Spellbound Tours
213 Essex Street | 978-740-1876
Frightening, historically accurate tours by professional paranormal investigators. ♿
Groups: Call for group information.


Adriatic Restaurant & Bar
155 Washington Street | 978-594-1832
Adriatic is a modern European restaurant featuring fresh fish, seasonal vegetables, homemade pastas and bead. Outdoor seating and friendly service. ♿
Groups: Call for group information.

Brodie’s Seaport
215 Derby Street | 978-594-8490
Outstanding menu includes fresh seafood, steak, flatbreads, burgers. Outdoor patio, daily specials, live music, and functions.
Groups: Call for group information.

Brothers Taverna
283 Derby Street | 978-741-4648
Casual, family-friendly environment featuring pasta, paninis, pizza, and breakfast served all day. Accepts all large groups.
Groups: Call for group information.

Essex’s NY Pizza & Deli
One Witch City Mall, Suite 122 | 978-741-1383
Serving NY-style hand-tossed pizza, sandwiches and dinners. Open every day, web ordering, fast delivery and large groups welcome. Located off Essex Street. ♿
Group Capacity: 100
Menus: Choice of 4 group menus plus veggie option. $8.25-12.00/person including tax, soda, and dessert.
Comp. Policy: 1 comp. meal for every 20 paid meals. Driver is always free.
Terms: 50% deposit one week before the reserved date and 50% on the day of the event. We accept business checks, Mastercard, and Visa.

Finz Seafood & Grill
86 Wharf Street | 978-744-8485
Waterfront dining, raw bar, outdoor patio, and innovative seasonal menus with seafood, steak, chicken, and vegetarian options. Open for lunch and dinner. Private function room. ♿
Group Capacity: 30-90 FR, 20-50 DR
Menus: $24.00-$27.00/person inclusive. There is never a room charge for groups. Meal counts are due one week before the event date.
Terms: Credit cards, company checks, bank checks, and cash accepted. Preferred meal times are 11:30 AM, 4:30 PM, and 5:00 PM in the dining room. Contract needed to secure date.
Motor Coach Parking: Within walking distance.

Maria’s Sweet Somethings
26 Front Street | 978-825-9111
Wicked good confections! Gourmet sweet shop and ice cream parlor. Sumptuous chocolate, find candy, unique and unusual gift, wickedly rich ice cream. The most decadent place in town!
Group Capacity: 100 ice creams in 35 minutes.
Terms: Call for group rate.
Motor Coach Parking: Within walking distance.
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Notch Brewery & Taproom
283R Derby Street | 978-238-9060
American Session beer production brewery, beer hall and beer garden in Salem, MA. Well-behaved dogs welcome in the biergarten.
Groups: Call for group information.

15 Central Street | 978-745-3257
Red’s is Salem’s most popular restaurant. Serving award-winning breakfast and home cooked meals for over 50 years. Monday through Saturday 5:00 am-3:00 pm, Sunday 6:00 am-1:00 pm.
Group Capacity: 80
Terms: Cash or check.
Motor Coach Parking: Within walking distance.
Comp. Policy: Bus driver and tour guides free.

231 Essex Street | 978-745-2411
In the heart of historical Salem, this casual chic restaurant is the perfect spot for cocktails and a delicious meal.
Group Capacity: 200
Terms: Pre-set menu.
Motor Coach Parking: Within walking distance.
Comp. Policy: Bus driver complimentary.

Sea Level Oyster Bar & Kitchen
94 Wharf Street | 978-741-0555
Waterfront dining on historic Pickering Wharf overlooking Salem Harbor. Indoor, outdoor bar, outside deck dining, raw bar, fresh seafood, gourmet pizzas with an amazing beer selection.
Group Capacity: 60
Terms: Contract needed to secure date.
Motor Coach Parking: Within walking distance.

Turner’s Seafood
43 Church Street | 978-745-7665
An authentic New England seafood restaurant. Classic oyster bar and fresh seafood market with beautifully restored function facilities.
Terms: $250 deposit which will be credited to the final bill along with a signed contract. Food minimums vary depending on dates.
Motor Coach Parking: Within walking distance.

Village Tavern
168 Essex Street | 978-744-2858
Upbeat American tavern serving the #1 Voted Best Burgers in Salem along with tasty appetizers and entrees – a beautiful outdoor patio, game room, and big beer list round out the experience. ♿
Group Contact: Andrew Ingemi, General Manager,
Group Capacity: Room 1: 15-35, Room 2: 40-100.
Terms: 50% deposit with signed contract. Company checks and credit cards accepted. Final payment by credit card, bank check, or cash prior to service.
Menu: Buffet and plated options available.
Motor Coach Parking: Within walking distance.
Comp. Policy: Driver and escort free.