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With Gratitude for the People & Places of Salem, Massachusetts

2021 Salem Free Guide

2020 was a tumultuous year for destinations around the world. As business slowed to stop the spread of the coronavirus, we had the opportunity to appreciate how much we have in Salem.

In 2021, we will take time to show our gratitude and give thanks for the people and places who power the engine that runs Salem’s tourism and hospitality industry. Tour guides, front desk staff, restaurant servers, museum greeters, chefs, cooks, bartenders, housekeeping, maintenance, photographers, shopkeepers, volunteers, and ambassadors, we thank you all for coming to work and being ambassadors for the stores and places that make Salem Salem.

We featured many of the people who make Salem special on the cover of the 2021 Salem Guide, but there is no way to acknowledge everyone who makes a difference in one print brochure. We invite you to join us online throughout 2021 as we recognize the people and places of Salem with #SalemTourismStar.

If you meet a tourism star, let us know by tagging @destsalem in a post or emailing us at info@salem.org.

Meet some of our people: 

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