The Good Witch of Salem

Look no further for things to do in Salem, MA with kids!

Visit the Good Witch of Salem for family-friendly activities in Salem, MA. Step into a kid-friendly immersive experience loved by boys and girls of all ages. Fly in for kids shopping, featuring kid’s toys, dolls, books, children’s clothing, crystals, jewelry, pink witch hats, and witch capes.

We offer family-friendly events, experiences, and kid’s activities for all ages. Attend one of our larger events: Magical Tea Time, Potion Party, Costume Ball, Costume Parade

Book an in-store experience: Witch Transformations, Potion Making, Hat Decorating, Kids Art Making, Meet and Greet, Storytime, Spell Books, Photo Opportunities