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SALEM, MASSACHUSETTS

ART. MEET. SHOP. EAT.
ALL WITHIN STEPS

Still Making History

That’s our tagline, but it’s so much more. Our endless history is part of what makes Salem come to life, as our fascinating past determines where we’ll go next. Our shops, festivities, museums, tours, and even restaurants are all influenced in some small way by the events and changes the city has gone through over the centuries. Salem isn’t just a place. It’s witches, and ocean ships, making waves through literature, settlers, pirates and trading.

Want to learn more? Download our free guide and begin exploring our exciting city.

 

Visit Salem’s Punto Urban Art Museum

In 2017, North Shore Community Development Coalition (CDC) founded the Punto Urban Art Museum (PUAM), an expansive open-air art museum with 75 large-scale murals by global and New England-based artists. One of the many art museums throughout Salem, PUAM is known for taking influence from the community and starting conversations. As you plan your visit, be sure to include a walk through PUAM, including its new exhibit, Casa De Abuela, which is a replica of a typical Dominican country house that offers cultural insights and pop-up experiences.

Explore The Museum

What's happening

The Riddle of Thoreau with Richard Higgins

February 12th

Henry David Thoreau’s critique of formal religion was matched only by his rapturous encounters with the divine in nature. He remained a harsh critic of the “respectable” Christianity of his...

Magical Transformations

February 13th

Through our “Magical Transformations” children embrace their charms and express their individuality. Children can choose to transform into a “Witch” or “Wizard”!

Potion Brewing Store Experience

February 13th

Make your visit to The Good Witch of Salem’s shop memorable by booking our in-store Potion Brewing Experience. This activity is led by our Witch Apprentices. Activities are recommended for children ages...

The Anti-Valentine's Tour

February 13th

The most exciting way to spend the worst holiday is with the Salem Night Tour. With The Anti-Valentine’s Tour guests can bring a Valentine, friends, or go solo with us!...

Billy F. Gibbons

February 13th

With his signature beard and African headgear, Billy F Gibbons is instantly recognizable and best known as the centerpiece of ZZ Top. BFG is widely regarded as one of the...

Happy Hearts Spa Day

February 14th

Let’s have a Spa Day! Join us for a little pampering and relaxation with our Witch Apprentices. Children will create their own love potion and receive a sparkly nails, fancy...

Magical Transformations

February 14th

Through our “Magical Transformations” children embrace their charms and express their individuality. Children can choose to transform into a “Witch” or “Wizard”!

Potion Brewing Store Experience

February 14th

Make your visit to The Good Witch of Salem’s shop memorable by booking our in-store Potion Brewing Experience. This activity is led by our Witch Apprentices. Activities are recommended for children ages...

App

The all-new Destination Salem app is now available for iOS and Android! Download the app to get the latest updates on everything Salem, including events, museums and attractions, shop, restaurants, parking and more.

Use the app during this year’s Salem Haunted Happenings for updates on parking availability, restrooms, and special events. And keep the app all year long for all the latest on Salem’s annual festivals, including Salem’s So Sweet, Salem Arts Festival, Salem Heritage Days, and more.

Download App

Free Guide

How will you spend your visit to Salem, MA?

The printed version of the 2025 Salem Guide is available, order your copy by clicking here! Find all of the information you need, all in one place. Download our FREE 2025 Digital Flipbook & Map Of Downtown Salem.

Get Free Guide

Blog

Salem has so much history, but also so much happening today. Learn more by reading our blog!

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